Blog

10 Ways to Grow Your Insurance Agency Using Digital Marketing

10 Ways to Grow Your Insurance Agency Using Digital Marketing

#1 Optimize Your Chamber of Commerce Listing

Does your chamber of commerce have a business directory? Have you checked to make sure your contact information is correct and there’s a link to your website? Is there additional information you can add? These type listings can really help your local SEO. Make sure they’re correct and have as much information as possible.

read more
Five Ways To Improve Customer Service

Five Ways To Improve Customer Service

Retention and referrals are the two best indicators of the kind of service you are providing your customers. If you do not track your retention, you’ll have no clue where you stand on keeping customers

read more
Sales: Excerpt from “The Perfect Insurance Agency”

Sales: Excerpt from “The Perfect Insurance Agency”

“What we dwell on is who we become.”
—Oprah Winfrey

Many insurance agency owners started out as insurance agents working for an agency. That’s exactly how I started. When they decided to open their own agency and become an entrepreneur, they think …

read more
Marketing: Excerpt from “The Perfect Insurance Agency”

Marketing: Excerpt from “The Perfect Insurance Agency”

“The cost of being wrong is less than the cost of doing nothing.” —Seth Godin What is marketing? Marketing and Sales are often considered the same thing. However, marketing is the process of promoting your product or service and generating leads. Sales take over after...

read more