About Us

President & Founder / Insurance Agent / Programmer
Eddie Price – Eddie graduated from the University of North Carolina at Chapel Hill in 1988 and began his career in the insurance industry as an agent for North Carolina Farm Bureau Insurance Company. In 1991, Eddie started Carolina Insurance, an independent insurance agency, from scratch. Later he went back to school to learn computer programming and with that new knowledge, created automation for his agency. By the late 90s, he began receiving inquiries from other agencies who had heard about his software. So, inadvertently, he began to sell the system to others. He named the product Jenesis, and the company Jenesis Software, after his then five-year-old daughter, Jenna.
Both businesses continued to grow over the years. In January 2018, Eddie made the difficult decision to sell his first baby, Carolina Insurance and focus only on Jenesis Software.
Over 27 years Eddie managed, acquired and sold several agencies. Looking back, he feels his richest source of knowledge and experience has come from his Jenesis relationships.

Vice President / Insurance Agent


Marketing & Sales Manager


Implementation & Support Manager

Product Development Manager

Website Design / Digital Marketing


Account Manager / Insurance Agent


Software Trainer

Senior Software Technician / Customer Support


Senior Software Technician / Customer Support


Server Administrator / Software Technician / Customer Support

Software Technician / Customer Support

Software Technician / Customer Support

Account Specialist

Sales Assistant

JenesisNow Developer / Author Ordinaire


JenesisNow Developer

JenesisNow Developer

Agency Advantage Developer

JenesisClassic Developer
